The Lewisville-Clemmons Chamber Podcast How to Make the Most of Vendor Events with Morgan Reitzel

Angelia Cornatzer sits down with Morgan Reitzel, a realtor with Leonard Ryden Burr Real Estate, to discuss the power of vendor events for building business relationships and community connections. The episode shares compelling statistics about event marketing. The conversation explores how vendor events aren’t just about immediate sales, they’re about the long game of building know-like-trust relationships and staying top of mind in your community. Morgan emphasizes using events as touchpoints for clients, especially new residents who want to get connected to their community, making realtors look ingrained and knowledgeable about local happenings.
The episode dives into practical strategies for standing out at vendor events, with both Morgan and podcast producer Tim Beeman sharing their approaches. Morgan’s secret is asking herself, “What would make me stop at this booth?” This leads to creative interactive elements like balloon pop games at Clemmons Community Day and golf plinko at the chamber’s golf tournament. Both emphasize the importance of branding everywhere and definitely attracting attention. They discuss budget-friendly promo items that are both memorable and practical—silicone bracelets that kids and adults love, koozies for golf tournaments, chip clips that people actually use, and tools related to your industry that people will keep at home.
Looking ahead to Clemmons Community Day on April 25th, the team announces an exciting new feature: overnight security, allowing vendors to set up Friday evening instead of arriving at 6 AM Saturday. Morgan and Tim share essential vendor event best practices: bring a wagon for load-in, make detailed checklists, plan accordingly, invite your team and clients to join you, and more. The key takeaway? Don’t go in expecting immediate sales—go in planning to have fun, build relationships, and be memorable. As Morgan puts it simply: “Come.” Show up, engage authentically, support your community, and the business relationships will follow naturally over time.

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Produced by our Partner, Tim Beeman of Such-N-Such Media.
Recorded in the Such-N-Such Media Studios at Liberty Plaza.

The post How to Make the Most of Vendor Events with Morgan Reitzel first appeared on Lewisville-Clemmons Chamber Podcast.